Millions of Fans OUTRAGED at NFL’s Decision to Stream Super Bowl exclusively on Peacock in less 3 days of the Chiefs VS 49ers Super Bowl TONIGHT

The NFL and NBC have been doing some celebrating in the end zone over the performance of the first playoff game shown exclusively on a streaming platform.

The Kansas City Chiefs’ 26-7 win on Jan. 13 over the Miami Dolphins on NBC’s Peacock platform was the biggest livestreamed event in history and averaged 23 million viewers — higher than last year’s comparable matchup on TV. (Only fans in the markets of the two teams could watch the game on TV).

Parent company Comcast has not yet revealed how many subscribers the game added to Peacock’s 31 million total, but its president, Mike Cavanagh, told Wall Street analysts Thursday “we couldn’t be more pleased.”upset whenever viewers have to pay for something they once got free — can relax at least until 2033, the last year of the current NFL media rights deal, which gives the Super Bowl to CBS, Fox, NBC and ABC. Hans Schroeder, executive vice president and chief operating officer of NFL Media, said in an interview the broadcast partners will have the big game through the rest of the contract.“We’re very committed to the broad distribution of our games particularly our most popular games like the Super Bowl,” Schroeder said. “If you look out into our deals you know where the Super Bowl is going to be and it’s going to be on broadcast television.”

One TV sports executive who was not authorized to speak publicly said the value of reaching 100 million viewers in one shot as the Super Bowl has done annually since 2009, making it it the leading topic of the national conversation for weeks, is simply too compelling, even as streaming continues to grow.

But the NFL has maintained it needs to keep experimenting with streaming as younger viewers have adapted it as their primary source for video.